Course Overview

The Spring2 Design Thinking Certification equips you with a proven, customer-centric approach to drive meaningful business results; such as increasing sales, improving customer satisfaction, reducing friction points, product market-fit and accelerating successful product introductions. By seeing your business through the eyes of your customers, you’ll uncover new opportunities, enhance engagement, and build solutions that truly resonate.

Throughout this certificate program, participants will be expertly led through each phase of the design thinking process and develop a deep understanding of the tools and methods applied to working with customers and internally. Case studies and activities will ensure a deep understanding among participants.

A workbook will be supplied to track learning and guide participants in applying concepts to a real challenge they face at work. To support this, coaching sessions will be provided, offering personalized guidance to refine strategies and develop effective solutions.

Who Should Attend

This certificate is for individuals and teams who want to learn how to understand and solve complex challenges, get the right products to market, and develop a deep understanding of their customers. Anyone responsible for product development, HR or transformation initiatives, driving innovation, growth, or improving customer experience should attend.

Past participants include:

• Executives, including CEO, Managing Director, Founder, President, COO, CHRO, Chief Strategy Officer
• Those working across multiple teams to deliver on a specific project
• Those working to solve a particular business challenge (HR, policy, change management, etc.)
• Anyone responsible for service design or user experience